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WhatsApp that answers messages and calls.

Connect a WhatsApp Business number in one click and let Toong's AI handle every chat and every call, trained on your own prices and documents. See exactly what Meta charges below. We add nothing on top.

  • One-click connect

    Your clients connect their WhatsApp Business number through Meta's official flow, or keep their phone app running alongside with Coexistence. No tokens, no dashboards.

  • AI voice calls

    On the WhatsApp Business Calling API, Toong answers voice calls with a live AI agent (your persona, your voice, 24/7), with the transcript dropped into your inbox. Needs a number connected to Toong on its own.

  • Rich messaging

    Interactive buttons and lists, product catalogues, and template messages: all handled for you, so conversations feel native, not like a bot.

  • Verified Tech Provider

    Toong is a verified Meta Tech Provider. Credentials are encrypted, GDPR is respected, and you own your WhatsApp Business Account.

How much does the WhatsApp Business API cost?

Meta bills per message category and per call minute, and rates depend on your customer's country. Drag the sliders to estimate your monthly WhatsApp fees, the amount you pay Meta directly.

1,000

Promotions, offers, newsletters

2,000

Order updates, reminders, receipts

500

One-time passcodes, verification

300

AI voice agent answering calls

Estimated monthly WhatsApp fees

$154.00

paid to Meta, in Central & Eastern Europe

  • Marketing messages1,000 × $0.086$86.00
  • Utility messages2,000 × $0.0212$42.40
  • Authentication messages500 × $0.0212$10.60
  • Voice-call minutes300 × $0.05$15.00

Toong adds 0% markup.

You pay Meta directly for the fees above. We never mark them up or add hidden BSP charges. Your Toong subscription is separate and flat.

Indicative rates for illustration. Meta revises pricing and it varies by exact country. See the official Meta rate card for authoritative figures.

Two costs, kept separate and honest

There are two costs with the WhatsApp Business API: the fees Meta charges (the calculator above), and your Toong subscription. Many providers quietly mark up Meta's fees or add setup and hosting charges. Toong doesn't: you pay Meta only what Meta charges, and your Toong plan is a flat monthly price. See Toong pricing.

Incoming is free

Customers messaging or calling you first is free on WhatsApp. You're billed for business-initiated template messages and for call minutes, which is exactly what the calculator estimates.

Your number, your account

Your WhatsApp Business Account stays yours. Toong connects to it as a verified Meta Tech Provider. We never take ownership of your number or your billing.

Put WhatsApp on autopilot.

One click to connect, AI on every chat and call, and transparent fees. Start your 7-day free trial, no card required.

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